Chapter 1 - The Founder of Nhu Design Studio
- Nhu Design Studio
- Feb 25
- 2 min read
Nhu Pham is a passionate brand designer with over seven years of experience with a minimalist "less is more" approach, whose mission is to empower female entrepreneurs in the wellness industry through purposeful and impactful branding. Her journey into branding started unexpectedly during the pandemic. A simple design challenge sparked a realization that her passion for branding could actually grow into something deeply fulfilling.
What began as an outlet for creative expression soon evolved into Nhu Design Studio, officially established in 2022. In the beginning, Nhu aimed to help everyone, unsure of where to focus her efforts. In that same year, she faced a low point in her life, feeling deeply unpleasant inside and out. Growing up in Vietnam, mental health was a taboo subject that no one talked about. Therapy and self-care were foreign concepts that she only discovered in recent years
As Nhu began prioritizing her well-being, an exciting shift happened. She found herself working with inspiring female business owners, such as psychiatrists, therapists, cosmetic chemist, nutritionists, lifestyle coaches, personal trainers, women gathering hosts, hairstylists, and estheticians. These women, like Nhu, shared values rooted in wellness and intentional living. Their high energy, positivity, kindness, and ambition became a source of inspiration, affirming her mission to support women who are as passionate about their purpose as she is.
With Nhu Design Studio, Nhu wants to use this platform to not only empower women in wellness through purposeful branding but to also bring more awareness to wellness. She believes that wellness should be accessible, holistic, simple, and free from the complexities and high costs often associated with it. Through her work and the belief in the power of storytelling, she aims to demystify wellness and elevate wellness brands that truly make a difference. Nhu Design Studio aspires to help women entrepreneurs thrive while promoting a broader cultural shift toward embracing wellness as a fundamental part of life.
Outside of the joy she finds in building long-lasting and meaningful relationships with her clients, Nhu embraces the simple pleasures that bring her balance such as meditation, sunset walks, an iced matcha latte with a croissant, thrifting, watching Schitt's Creek, fresh flowers, and practicing daily gratitude. She believes these little moments fuel her creativity and remind her of the simple joy in everyday life.
